Teenagers turned off by Facebook as it becomes internet’s grey area
Teenagers are turning away from Facebook in favour of visually led alternatives such as Instagram, YouTube and Snapchat, new research has found.
The number of 15 to 19-year-olds with Facebook accounts fell from 80% last year to 72% in the latest survey by research agency Newcom. Fewer than half of teenagers (43%) now use Facebook daily; a year ago the figure was 54%.
The most popular social medium, WhatsApp, claims an uptake rate of 97% of Dutch teenagers among a total audience of 11.5 million. Instagram is the fastest growing medium, with 4.1 million users.
Source and more: http://www.dutchnews.nl/news/archives/2018/01/teenagers-turned-off-by-facebooks-ageing-user-base/
Teenagers are turning away from Facebook in favour of visually led alternatives such as Instagram, YouTube and Snapchat, new research has found.
The number of 15 to 19-year-olds with Facebook accounts fell from 80% last year to 72% in the latest survey by research agency Newcom. Fewer than half of teenagers (43%) now use Facebook daily; a year ago the figure was 54%.
The most popular social medium, WhatsApp, claims an uptake rate of 97% of Dutch teenagers among a total audience of 11.5 million. Instagram is the fastest growing medium, with 4.1 million users.
Source and more: http://www.dutchnews.nl/news/archives/2018/01/teenagers-turned-off-by-facebooks-ageing-user-base/